OOTD: What Would Florence Do?

Florence and the Machine Rock On Ruby Vest

My Festival Week of fashion draws to an end with this sparkly, Florence inspired outfit...

This slogan vest is part of our new Summer Festival range from Rock On Ruby! It's online in our Etsy shop now and will be going onto our new site when it launches (hopefully this week!! EEK!!) 

I often get asked how we come up with all the quotes and slogans for our tees... I have to admit our brainstorming sessions generally involve a bottle of wine and us sat in the floor doodling on sheets of paper. Hours of fun! This year we've been inspired by songs, movies and of course the festivals! (We ️LOVE you Florence!!)

I don't think there's anything wrong with getting a little glammed up at a festival (weather permitting!) A sequin jacket like this will look brill as it turns into the evening! Plus, if it's a warm day, you could roll this up and keep it in your bag / backpack until later, and it won't look creased like a normal jacket!

The bum bag that you can see here is from a really cool brand called Label Lab. It kinda has a bit of an All Saints vibe, which I love. Bum bags are definitely losing the nerdy image that they used to have. No longer reserved for tourists and the 80s, these little belt bags are gaining mega cool points in festival world and are extremely practical too. Win win!

What Would Florence Do Vest - Rock On Ruby
Denim Shorts - New Look
Black Bum Bag by Label Lab - House of Fraser via Fashionchick*
Sequin Blazer - River Island
Tassled Ankle Boots - ASOS

Florence and the Machine Rock On Ruby Vest
Silver Sequin Blazer
Florence and the Machine Rock On Ruby Vest
Denim Shorts and Bum BagFlorence and the Machine Rock On Ruby Vest
Florence and the Machine Rock On Ruby Vest
Florence and the Machine Rock On Ruby Vest

I hope that you've enjoyed my festival themed outfits this week... From My Glasto Style post, to Festival Style in the City and a look at Florence's Headlining outfit, there's a way to incorporate a little festi-style into every wardrobe!

Let me know if you're a Florence fan and if you would wear sequins to a festival? Comment below! xx


  1. You're rocking all these festival outfits!!! Love it!! The jacket is amaizing!!

    Have a great week ahead Holly!


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  2. This is amazing, I am lovinggggg this festival style!! The addition of that jacket is just perfection!

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  3. I like the jacket.


  4. I love this as a festival look!! I also love your hair :) its so cute!


  5. Old Fashioned Susie7 July 2015 at 07:14

    Yey for bum bags! They are so handy aren't they!? Also loving the sequins here- need that jacket- is it scratchy? X

  6. You remind me so much of Guliana Rancic! <3 xxx


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